Marketing and Business Development Specialist
|Sep. 27, 2018 - Oct. 17, 2018|
|Department:||Colorado Credit Union|
|Description:||We are looking for an enthusiastic Marketing/Business Development Specialist to join our team. The Marketing/Business Development Specialist will collaborate with our team to increase brand awareness, improve member loyalty, and expand market share. This position will play an important role in the growth of our marketing and business development initiatives.|
|Duties:||Assists with graphic design and development of marketing collateral to include campaign materials, brochures, direct mail pieces, emails, and various marketing items. |
◾Maintains social media accounts/online presence and frequently monitors all sites. Posts relevant content daily while ensuring consistency of message across multiple social media sites. Tracks metrics and measures influence. Researches new channels for market trends.
◾Updates and maintains organizationís website through CMS application. Makes recommendations for improvements to website layout and functionalities, including online banking and mobile banking sites.
◾Coordinates the marketing calendar with marketing and business development activities.
◾Assists with conducting market research and recommends improvements for products and services. Includes research of potential business partnerships and opportunities.
◾Assists with community events, financial education classes, and philanthropic activities.
◾Supports Marketing and Business Development Team in daily administrative tasks.
◾Performs other job related duties as assigned.
◾Adheres to all service standards as outlined in the credit unionís policies and procedures and protects the organization's value by keeping information confidential.
◾Occasionally, this position requires work outside of normal business hours and may require travel to other business locations.
KNOWLEDGE, SKILL AND ABILITY
◾Proficiency in Microsoft Office
◾Proficiency in Adobe Creative Suite including Illustrator and Photoshop. Graphic design skills are preferred.
◾Excellent knowledge of social media applications including: Facebook, Snapchat, Instagram, Twitter, Linked In, You Tube, etc.
◾Excellent oral and written communication skills.
◾Experience with digital marketing, including Google AdWords and Analytics is a plus.
◾Bilingual in English and Spanish is a plus.
EDUCATION OR FORMAL TRAINING
Bachelorís degree in Marketing, Communications, Graphic Design or a related field is preferred.
Prior work experience in a professional setting.
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